Cannaday, Alyssa. “Anonymity: The Pros And Cons.” The Odyssey Online, The Odyssey Online, 15 Oct.                        2019, www.theodysseyonline.com/anonymity-the-pros-and-cons.

The internet has allowed people to say and do things anonymously, that being, having the ability to act without direct correlation or consequences. This article lists out several pros and cons of anonymity. The recurring theme within the pros was about comfort in self-expression without consequence and the cons were based around the ability to use anonymity to attack or cyberbully others.

​

Castelvecchi, Davide. “The Mathematics behind Internet Virality.” Nature News, Nature Publishing                                  Group, 5 Mar. 2015, www.nature.com/articles/nature.2015.17046

In 2015 a photo of a dress went viral. Viewers were asked if they saw a blue and black dress or a white and gold dress. The phenomenon inspired Davide Castevecchi to find out why exactly the meme blew up so much. He explains the "mathematics" behind internet virality. 

 

Chatzidakis, Arianna. “Why Memes Are More Than Just Entertainment – They're A Form Of Cultural                              Expression.” Grazia, Grazia, 2017, graziadaily.co.uk/life/opinion/memes-just-entertainment/ 

This article explains how meme culture is now used regularly in terms of marketing, politics, and promotes self-expression. Meme culture is now seen as a social norm, rather than some fad. The author also briefly touches on the power of memes and how they have the ability to either destroy or build up someone's image.

​

Crosby, Rebecca. “What Makes a Meme Go Viral?” Study Breaks, 29 Oct. 2018, studybreaks.com/culture/viral-              meme/.

In her article, Rebecca Crosby uses the "yanny vs. laurel" trend from twitter and Instagram to show what it takes to create a successful and viral meme. She emphasizes the importance of relativity of the content to the viewer or reader. Her main point in the article was that if someone were to relate to a post, they would be more prone to hitting "share" or "repost." 

​

Grossman, Lev. “The Price of Anonymity.” TIME Magazine, vol. 170, no. 5, July 2007, pp. 47–49. EBSCOhost,              search.ebscohost.com/login.aspx?direct=true&db=asn&AN=25907090&site=ehost-live.

In the case against Whole Foods executive John Mackey made negative comments on the website www.yahoo.com against Whole Foods competitor Wild Oats under the fake name of Rahodeb. Time Magazine used this case to point out some of the pros and cons of Internet anonymity.

​

Marriott, Tamsin C., and Tom Buchanan. “The True Self Online: Personality Correlates of Preference for Self-                Expression Online, and Observer Ratings of Personality Online and Offline.” Computers in Human                        Behavior, Pergamon, 28 Dec. 2013, reader.elsevier.com/reader/sd/pii/S0747563213004354?                           token=417C0FC2D4CFA88EB8FFFE8F1B2D72A964BF876DCD33A2A5D51916A4FCB600E023C41614EA9BEF15CABE5B6930418C85.

Some theorists suggest that some people find it easier to express their “true selves” online rather than in person, which are their "actual selves." A study was conducted to distinguish between these "true" and "actual" characteristics within about 523 online participants (via a survey). The results showed an increase in shyness in-person vs. online, and online friendships being "closer" than in-person ones.

​

​